by Aleope Media | | Social Media
Live video streaming has burst onto the marketing scene, leaving businesses scrambling to understand the medium and successfully utilize it. Today we’ll take a deeper look at how business owners and marketers alike can make use of this exciting new platform (Hint:...
by Aleope Media | | Social Media
We’re long past the days when newspaper and television critics were the primary source of business reviews and recommendations. Now, 88% of consumers online reviews as much as personal recommendations, and 90% of consumers read reviews before visiting a business....
by Aleope Media | | Social Media
Originally, these two platforms were used for little more than quick, image-based communication and sharing between friends (Snapchat and Instagram respectively). However, they’re now in a titanic struggle to snag users from each other and appeal to businesses. Today...
by Aleope Media | | Content
Video is quickly becoming one of the most valuable content marketing tools available. It’s effectiveness is insurmountable and it is a vital part of every successful content marketing strategy today. By 2017 video will comprise of 69% of all consumer internet traffic....
by Aleope Media | | facebook, Instagram, Social Media
Getting someone to hire a social media strategist can sometimes be a hard sale. And I understand where they’re coming from: why should they hire someone to do something that most people do in their spare time? Convincing them really boils down to accurately...